Specialty and Architectural Lighting — Retail Stores

Effective lighting for retail stores focuses on two concepts: entice shoppers to enter the store and, once they are in the store, direct their attention to the merchandise. This basic formula gets more complex, depending on the store, with the need to find a balance with other important issues such as energy use, maintenance costs, heat and UV generated by the lighting. A winning lighting strategy accomplishes the primary goal of getting shoppers in the...